We’ve got some bad news for you: a website designer can’t help you grow your business. Marketing a professional practice has become a full-time job requiring a team of experts who understand marketing, business and the technology.
It’s precisely because of the sheer breadth and complexity of online marketing for professionals that Influential Digital was founded.
We offer a unified approach to branding, design and marketing for growing services firms, so that your website becomes a powerful marketing and lead generation platform, rather than just a pretty online brochure.
Your site needs to look great on mobile phones and tablets
Social Media integration makes it easy for your clients to share your site with their friends
Built in SEO means your site ranks better in Google to attract more visitors
What are the outcomes you want to acheive from your website redesign?
Will your new site be easy to use on mobile devices and tablets?
Existing content on your old website and other practice resources needs to be edited and migrated into the new site.
What plans are in place for content creation, editing and management?
Research your direct and indirect competitors to see how you could be using your website to grow your practice.
Don’t discard content or features that your clients or team love on your current site.
Ensure all key decision makers are on board with the project and understand their roles.