Professional Services Digital blueprint

Professional Services Buyer’s Journey

Understanding your clients better gives you an unfair advantage over your competition

Discover how your customers have changed the way they search for, choose and buy professional services.

Learn practical steps you can market to your customers the way that they want to buy.

This is a preview of a chapter in our upcoming book Digital Marketing for Professionals
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Influential offers resources and services to help you succeed in becoming a key player in your sphere of influence by leveraging digital media

We help people like you create a winning personal or company brand, get online and become more influential.  This includes creating fantastic, mobile-friendly websites which get found on Google, helping you with social media and online marketing.

We give you the tools, training and resources you need to harness the power of mobile, social media and the internet to get more customers, build your authority and establish you as a leader in your market.

For this reason, we’ve developed a set of training materials, including E-books and webinars to help motivated business owners, individuals and teams to create an amazing online brand and turn it into a business success by harnessing the power of the internet.

Our training is geared toward empowering individuals, and helping companies attract and fully harness their human resources in their organisation.

This is the beginning of an amazing journey for you. We wish you fun and success on your path toward becoming influential.

The New Professional Services Buyers Journey

Your clients have changed how they search for, choose and buy professional services.

Remember in 1999, when your clients  relied on the word of mouth and the phone book to find your services?

Fast-forward to 2015 and things have changed – today people have a lot more options – Google, Social Media, online forums and review sites.

 

They're Online

People start their search on Google & check out your website before they call.

They're Mobile

They use mobiles & tablets to search for, compare and contact service providers

They're social

They read reviews and use social media to discuss options with other buyers

They want to be informed and educated

They’re savvy and want the information to make their own decisions.

They want the best

With a world of options clients want real experts:

They are looking for you now

Your clients are more empowered & better informed than ever.

Will they find and choose you when they are ready to buy?

Download the Professional Services Digital Blueprint Guide